7. E-commerce Cases
7.6 Professional Explanation
The Strategy
Differentiate your product page by adding an "Expert's Take" or "Pro Tip" section.
Implementation
- The "Why We Love It" Block: A quote from a named staff expert.
- "Chef Mario says: This knife's high-carbon steel holds an edge longer than stainless, but requires hand washing."
- Technical Deep Dive: A collapsible section explaining a specific feature.
- Example: "What is Gore-Tex?" (Explain the technology).
GEO Benefit
This adds Information Gain. Most competitors just list specs. You are providing education. The AI is more likely to cite you as the source for "Why is high-carbon steel better?"