7.3 Product Keywords & Entities

The Strategy

Don't stuff keywords. Build a "Knowledge Graph" of related entities around your product.

Implementation

If you sell "Coffee Beans," the AI expects to see related concepts (Vectors) in your content:

• Origin: "Ethiopia Yirgacheffe"
• Process: "Washed," "Natural"
• Flavor Notes: "Bergamot," "Jasmine"
• Roast Level: "Light," "Medium"

The "Semantic Cloud"

Ensure these terms appear naturally in your copy. If you miss the "Origin" vector, the AI might categorize your product as generic commodity coffee rather than specialty coffee.