5.1 Monitoring & Evaluating GEO Effectiveness

Summary

Focus on 'Share of Voice' in AI answers rather than just rankings. Use manual queries on Perplexity and ChatGPT to track brand visibility.

Key Takeaways

• Insight 1: Focus on 'Share of Voice' in AI answers rather than just rankings.
• Insight 2: Understanding this concept is crucial for modern digital strategy.
• Actionable Advice: Audit your current content against these principles.

(Note: This is a summarized note based on GEO research concepts.)