5.4 AI Search

Summary

AI search is multimodal and conversational. Optimize for follow-up questions, not just the initial query.

Key Takeaways

• Insight 1: AI search is multimodal and conversational.
• Insight 2: Understanding this concept is crucial for modern digital strategy.
• Actionable Advice: Audit your current content against these principles.

(Note: This is a summarized note based on GEO research concepts.)