8.4 Pinterest GEO Strategy

Pinterest is essentially a visual Google.

Tactics

1. Pin Titles: Must be descriptive, not abstract. "Summer Vibes" (Bad) vs. "Boho Chic Summer Wedding Dress" (Good).
2. Rich Pins: Enable Rich Pins to automatically pull metadata (price, availability) from your site.
3. Board Names: Optimize board names for broad categories ("DIY Home Decor" vs. "My Stuff").
4. Visual Search: Ensure high-contrast, clear images. Pinterest's Lens technology matches visually similar items.