8. Social Media Cases

8.3 Instagram GEO Strategy

Instagram is less indexed by Google, but Meta AI uses it heavily.

Tactics

  1. Alt Text: Often ignored, but critical for AI understanding of your image.
  2. Location Tags: Specific location tags help local discovery.
  3. Bio Optimization: Your bio is the metadata of your profile. Use keywords clearly.
  4. Keyword-Rich Captions: Treat captions like SEO meta descriptions. The first sentence matters most.

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8.3 Instagram GEO Strategy